Rooted therapeutics
This small Maryland business’ goal is to cultivate innovative, high-quality cannabis products, and focuses on building a more diverse and equitable cannabis community. Rooted owner, Christina B. Johnson, wanted to create a brand that honored the company’s values of family, community, integrity, and quality. She wanted the logo to be modern, structured and sophisticated.
creating an elegant system
The logo can be used in lots of different contexts and colors, and its usage is really flexible. The hexagonal icon can also be used as a pattern to add interest and texture to the brand.
